అకాడమీ ఆఫ్ మార్కెటింగ్ స్టడీస్ జర్నల్

1528-2678

వాల్యూమ్ 23, సమస్య 4 (2019)

పరిశోధన వ్యాసం

Economic Benefit and Implication of Exploring Prisoners Employment: Scholars Perspective for Case of the Nigerian Inmates in Malaysia

  • Yusuff Jelili Amuda, Abideen Adeyemi Adewale and Oladokun Nafiu Olaniyi

పరిశోధన వ్యాసం

The Problematic use of Smartphone and Fomo as Antecedents of Facebook Addiction

  • Houssem Edine Nasr and Kaouther Saied Ben Rached

పరిశోధన వ్యాసం

An Enhancement of Takaful Marketing in Malaysia in the 21st Century

  • Dr. Yusuff Jelili Amuda, Wan Nuraini Binti Wan Din, Nursyafiqah Binti Ibrahim and Nurdiyanah Afiqah Binti Noraman

పరిశోధన వ్యాసం

Marketing Artificial Intelligence: Creating the AI Archetype for Evoking the Personality Trust

  • Gulnara Z. Karimova and Amir Shirkhanbeik

పరిశోధన వ్యాసం

Creating Consumer Personality Profile by Using 3m Model and Paradoxes of Technology

  • Angelica Bahl and Sally Baalbaki-Yassine

పరిశోధన వ్యాసం

A Model of Service Quality to Improve International Airports Ranking Stars

  • Ida Nuraida and Lilian Danil

పరిశోధన వ్యాసం

Success of Malls in an Emerging Market: An Evaluation beyond Huffs Model

  • Subhendu Dey, Jayanta Banerjee and Bibhutesh Nayak

పరిశోధన వ్యాసం

Customer Value in Improving Indihome Customer's Trust in West Java

  • Erica Nurmartiani, Sucherly, Meydia Hasan and Rita Komaladewi

పరిశోధన వ్యాసం

The Influence of Selfies on Product and Image Evaluation

  • Patrick A. Barbro

పరిశోధన వ్యాసం

Mobile Internet use by Generation Z: Evidence from an Emerging Market

  • Rania S. Hussein and Mahmoud Attia

పరిశోధన వ్యాసం

Decision Model Based on Technology Acceptance Model (Tam) for Online Shop Consumers in Indonesia

  • Dede Suleman, Ida Zuniarti, Sabil, Eka Dyah Setyaningsih, Vera Agustina Yanti, Isnurrini Hidayat Susilowati, Imelda Sari, Sofyan Marwansyah, Seno Sudarmono Hadi and Amin Setio Lestiningsih

పరిశోధన వ్యాసం

Antecedents from Purchase Intention of Retail Brand X Evidence from Indonesia

  • Willy Arafah, Nico Lukito and Richardus Rikang

పరిశోధన వ్యాసం

Relationship between Service Quality and Customer Satisfaction in Airlines Industry

  • A. Thirunavukkarasu and V. R. Nedunchezian